Episode 19

Unlocking the Secrets to Landing Dream Design Clients with Katlyn Slocum

Published on: 12th September, 2024

Today, we're joined by Katlyn Slocum, a web design expert with a passion for helping custom home builders and designers grow their businesses. Coming from a family in the trades, Katlyn launched her own web design agency after earning her Business degree in 2015. Over the past five years, she’s helped dozens of businesses achieve real results through strategic website design.

Today we talk about how to convert clicks into consults with website strategies that work.

Katlyn has been featured on several top industry podcasts and will be a guest presenter at the BuildHer Retreat in 2025. She lives in Southeastern Ohio with her husband and three boys, where they enjoy exploring local restaurants and the beautiful landscape. We’re excited to dive into her insights on attracting dream clients and booking more projects through your website.

See below free resources we discuss in our podcast episode today including her freebie and website template.

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About the Podcast

Behind the Drapery
Business Advice for Aspiring Designers and Design Enthusiasts
Ever thought about starting your own business as an interior designer? Join Liz Levin (nationally published, design entrepreneur of 20 years) as she interviews experts, colleagues and creatives to pull back the curtain on the design industry.
Whether you're passionate about design, eager to start your design business, or simply curious about what happens behind the scenes, we're here to open the doors for you.

About your host

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Liz Levin

Based in Washington, D.C., Liz Levin launched her eponymous design studio in 2004 with a focus on creating uniquely modern and livable homes. Just three years after launching her first design business, Liz was named a “Face of the Future” by The Washington Post. She was featured by The Post, again, in 2011, for her work in the DC Design House.
Emphasizing a fresh approach to every project, she is inspired by the unique elements of each home she designs. Her work has appeared in Better Homes & Gardens, House Beautiful, Coastal Living, Washingtonian, DC Modern Luxury, Home & Design and LUXE.
She also coaches aspiring interior designers on growing their own successful design businesses via her online education The Design Business Accelerator at DesignBizToolkit.com She currently lives in Bethesda, Maryland with her husband, two daughters and two doodles.